<div><br>We are looking for an <strong>Advertising Monetization Strategy Consultant</strong> to help us create a solid framework and implementation strategy before we launch. This is a <strong>focused, high-impact expert consulting engagement </strong>- not a long-term hire. <strong>1-2 strategic sessions (1-3 hours each) </strong>with potential for follow-up as needed.<br><br></div><div>We're building a platform that cares about people's spiritual health. Therefore, we need sustainable ad revenue to serve our community well. If you know how to balance those priorities, we'd love to work with you. &nbsp;</div><div><br><strong>What We Need From You&nbsp;</strong></div><div><strong><em>Session 1: Discovery &amp; Strategy Design (1-3 hours)</em></strong></div><div>● Review our platform, user base projections, and current monetization thinking</div><div>●&nbsp; Identify best ad platform options (Google AdMob, Meta Audience Network, programmatic, direct sales, etc.)</div><div>● Outline ad placement strategy (where ads appear without compromising experience)</div><div>● Define revenue model framework (CPM vs. CPC, ad frequency, targeting approach)</div><div><strong><br></strong><br></div><div><strong><em>Sample Deliverables:</em></strong></div><div>● Ad Monetization Strategy Deck&nbsp; covering:</div><div>&nbsp; &nbsp; ● Recommended ad platform(s) and why</div><div>&nbsp; &nbsp; ● Ad placement strategy (feed ads, banner ads, interstitials)</div><div>&nbsp; &nbsp; ● Revenue projections based on user growth</div><div>&nbsp; &nbsp; ● Implementation roadmap (what to build when)</div><div>&nbsp; &nbsp; ● KPIs to track</div><div><strong><em><br></em></strong><br></div><div><strong><em>Session 2: Implementation Planning &amp; Q&amp;A (1-3 hours)</em></strong></div><div>● Walk through strategy deck with our team (CEO, CMO, CTO, Product Manager)</div><div>● Answer technical questions about ad platform integration</div><div>● Help us prioritize: What do we build for MVP vs. Phase 2?</div><div>● Provide implementation guidance (vendors, tools, team needs)</div><div>● Red-flag potential issues (user experience, brand alignment, technical constraints)</div><div><strong><br></strong><br></div><div><strong>Deliverables: </strong>Implementation Roadmap:</div><div>● Week-by-week plan for ad platform setup</div><div>● Technical requirements for engineering team</div><div>● Key decisions we need to make now vs. later</div><div>● Risks and mitigation strategies</div><div><strong><br>Future Exploration: </strong>Evaluate faith marketplace, premium spiritual tools, affiliate programs, and ministry partnerships.</div><div><br></div><div><strong>What Success Looks Like<br></strong><br></div><div><strong><em>By End of Session 1:</em></strong></div><div>● Clear recommendation on which ad frameworks and platform(s) to use and why</div><div>● Ad placement strategy that balances revenue + user experience</div><div>● Financial projections we can use for fundraising and planning</div><div><strong><em>By End of Session 2:</em></strong></div><div>● Our team knows exactly what to build, when, and how</div><div>● Engineering has a clear technical roadmap</div><div>● We have a framework for tracking ad performance (KPIs, dashboards)</div><div><strong><em>Optional Follow-Up:</em></strong></div><div>● 1-2 asynchronous Slack/email check-ins as we implement (paid hourly)</div><div>● Future consulting engagement if we want to expand monetization strategy</div><div><br></div><div><strong>What You Bring:</strong></div><div>● <strong>Total 8-10 + years experiences, with 5+ years</strong> focused in monetization, ads, or growth at a social platform, community app, or marketplace</div><div>● <strong>Deep digital advertising expertise</strong>—you've set up ad platforms, optimized CPMs, and driven revenue</div><div>● <strong>Proven track record</strong> advising or consulting on ad monetization strategy (not just executing someone else's plan)</div><div>● <strong>Strong analytical skills</strong>—you can project revenue based on user growth and ad performance benchmarks</div><div>● <strong>Experience with mobile/web ad platforms</strong> (AdMob, Meta Audience Network, programmatic ads, direct sales)</div><div>● <strong>Clear communicator</strong>—you can explain complex ad strategies to non-technical stakeholders</div><div><br></div><div><strong><em>Bonus:</em></strong></div><div>● Experience at community/social platforms</div><div>● Background in product management or growth</div><div>● Experience building ad strategies for apps with 10K-500K users</div><div>● Knowledge of faith-based or mission-driven monetization (balancing revenue + values)</div><div>● Faith background—understanding of Christian communities and values</div><div><br></div><div><strong>Who You Are</strong></div><div>● <strong>Strategic but practical</strong>—you don't just theorize, you've built ad systems that work</div><div>● <strong>Mission-aligned</strong>—you know how to monetize without compromising user trust</div><div>● <strong>Consultative mindset</strong>—you listen, diagnose, and tailor recommendations to our needs</div><div>● <strong>Scrappy</strong>—you've worked with early-stage startups and know how to prioritize</div><div><br></div><div><strong>Compensation &amp; Growth: Contract hourly rate or flat project fee </strong>(to discuss)&nbsp;</div><div><br></div><div><strong>Potential for future work:</strong> If this goes well, we may bring you back for: Ad platform optimization (post-launch), expanded monetization strategy (premium features, partnerships, marketplace), or an ongoing advisory role as we scale&nbsp;</div>

Advertising Monetization Strategy Consultant

<div>The <strong>Director of Sales</strong> builds and leads Christianity Today’s (CT) advertising sales function with a strong emphasis on hands-on execution. In this role, you will personally manage a significant book of business while developing and executing revenue-generating strategies that expand CT’s advertiser base, grow sponsorship revenue, and create integrated media partnership opportunities across CT platforms. You will bring deep experience selling podcast and digital media inventory, as well as sponsored content. You have a proven ability to create and monetize new inventory across channels. As a player-coach, this individual will both sell directly and provide day-to-day oversight to the sales team, helping establish clear processes, simple frameworks, and structure, collaborating with other leaders to align sales initiatives with broader strategic goals across the ministry.</div><div><br></div><div><br></div><div><strong>Functions and Responsibilities</strong></div><div><br></div><div><strong>1.</strong>&nbsp; <strong>Drive Advertising Revenue Growth &amp; Sales Process</strong></div><ul><li>Own a personal sales pipeline, including prospecting, outreach, proposal development, and closing for key advertisers and sponsors.</li><li>Serve as a hands-on, quota-driven seller focused on closing new and renewal business across CT’s media portfolio.&nbsp;</li><li>Lead the development and execution of a comprehensive sales strategy aligned with CT’s mission and growth goals.</li><li>Establish and manage a proactive outbound sales motion to expand CT’s advertiser and sponsor portfolio.&nbsp;</li><li>Drive revenue specifically in podcast/audio, digital media, and integrated sponsored content, including email, video, editorial packages, and branded content</li><li>Brainstorm, test, and package new inventory opportunities</li><li>Identify and evaluate emerging market trends and opportunities for new revenue offerings, ensuring sales offerings reflect CT’s commitment to thoughtful Christian journalism and ministry service.</li><li>Drive sustainable revenue growth across CT's platforms through direct and programmatic advertising, sponsorships, video and podcast integrations, events, and custom media solutions.</li><li>Collaborate with Marketing, Product &amp; Editorial teams to identify high-impact monetization strategies that complement editorial priorities and ministry objectives.</li><li>Build and refine simple, repeatable sales processes (e.g., outreach cadences, CRM usage, pipeline stages, forecasting) to bring structure and clarity to the sales function.</li><li>Implement performance metrics and KPIs to forecast and report on revenue, advertising effectiveness, and ROI, while also monitoring impact on audience trust.</li><li>Regularly engage in direct sales conversations and key deal closings as the primary seller.</li><li>Engage in direct sales efforts as needed to maximize revenue growth, with sensitivity to theological and denominational diversity.</li></ul><div><br></div><div><strong>2.&nbsp; Sales Function Management</strong></div><ul><li>Serve as a hands-on player-coach for CT’s Sales team, overseeing at least one existing salesperson while actively working alongside them on deals and processes.&nbsp;</li><li>Lead and mentor the Advertising team, fostering a culture of innovation, collaboration, accountability, ethical sales practices, and spiritual stewardship.</li><li>Set team goals, provide regular feedback, and support professional growth opportunities that enhance both business acumen and ministry understanding.</li><li>Serve on relevant project teams as needed, representing advertising strategy and ensuring alignment with cross-departmental initiatives.</li><li>Partner with the Technology, Marketing, and Product teams to ensure cohesive monetization strategies that preserve audience trust, editorial integrity, and Christian witness.</li></ul><div><br></div><div><strong>3.</strong> <strong>Christian Marketplace Engagement &amp; Ministry Stewardship</strong></div><ul><li>Develop deep understanding of the unique Christian audience segments and their needs, demonstrating sensitivity to diverse theological perspectives.</li><li>Leverage current audience advertising opportunities and expand into new advertiser and sponsor categories.&nbsp;</li><li>Create advertising solutions that serve the broader church community while maintaining CT's distinctive voice and theological position.</li><li>Establish processes for content review that ensure appropriate messaging for Christian audiences while respecting denominational differences.</li><li>Steward advertising relationships as ministry partnerships, seeking opportunities that build up the body of Christ while achieving business objectives.</li><li>Perform additional job-related duties as assigned.</li></ul><div><br></div><div>Requirements</div><ul><li>Bachelor’s degree in Marketing, Business, Communications, or related field required.</li><li>5-8+ years of experience in media sales, ad strategy, and/or growth marketing with a strong track record as an individual contributor seller.&nbsp;</li><li>At least 2-3 years of experience in managing or mentoring other sales professionals (player-coach environment preferred).&nbsp;</li><li>Experience working in a mission-driven, editorially focused organization preferred.</li><li>Proven track record of driving revenue growth through innovative ad products and cross-platform campaigns; especially in the areas of email, podcast and video sponsorships.</li><li>Deep understanding of the digital media landscape, including programmatic advertising, native content, CRM technology, and direct sales.</li><li>Demonstrated understanding of the Christian marketplace, church dynamics, and ministry needs.</li></ul><div><br></div><div><strong>Key Competencies</strong></div><ul><li><strong>Hands–On Execution: </strong>Comfortable prospecting, building decks, creating proposals, and closing deals personally; not limited to high-level strategy.</li><li><strong>Sales Leadership: </strong>Able to set expectations, coach performance, and build a performance driven culture with grace and clarity.</li><li><strong>Self-Drive: </strong>Highly motivated by goals and results; persistent follow-up, pipeline building, and closing.&nbsp;</li><li><strong>Strategic Thinking:</strong> Able to balance long-term vision with practical execution; skilled in navigating complex tradeoffs.</li><li><strong>Customer Empathy:</strong> Committed to designing sponsorship and advertising experiences that respect and serve CT’s diverse readership.</li><li><strong>Revenue-Minded:</strong> Results-oriented with an eye for new monetization models and category expansion.</li><li><strong>Cross-Functional Leadership:</strong> Effective at building consensus and alignment across product, editorial, and revenue teams.</li><li><strong>Innovation &amp; Adaptability:</strong> Embraces new technologies and approaches; experiments thoughtfully and iterates based on data.</li><li><strong>Integrity:</strong> Holds to ethical advertising standards and maintains the trust of CT’s audience and ministry partners.</li><li><strong>Theological Discernment:</strong> Ability to evaluate advertising opportunities through both business and ministry lenses, understanding how content impacts CT's witness and audience trust.</li></ul><div><br></div><div><strong>Employment Details</strong></div><ul><li>CT headquarters are located in Wheaton, Illinois</li><li>Work Location: Remote</li><li>Type: Full time, 37.5 hour workweek</li><li>Classification: Salaried, Exempt FLSA status</li><li>Benefits: CT offers a comprehensive benefits package - check out our <a href="https://www.christianitytoday.com/careers">careers page</a> to learn more</li></ul><div><br></div><div><em>Exact compensation may vary based on experience, skills, and location.</em>&nbsp;</div><div><br><strong>Salary Description</strong></div><div>Annual Salary Range: $70k - $80k + sales incentive</div>

Sales Director

<div><em>Come Change the World With Us!</em></div><div><br><strong>About Faith Driven Entrepreneur</strong></div><div>Faith Driven Entrepreneur is a movement dedicated to equipping 1 million Christ-following entrepreneurs with content, community, and connections so they can step into their purpose and fulfill their call to create. Our vision is that entrepreneurs worldwide come to know God more fully and bring their work to Him as worship.</div><div><br>Every entrepreneur, investor, and teen we reach represents a potential multiplier for Kingdom impact. The business leader who discovers their calling. The investor who redirects capital toward God's purposes. The teen who finds clarity about their future. But first, they need to find us—or we need to find them.</div><div><br><strong>The Role</strong></div><div>As our Director of Digital Marketing, you'll serve as our lead generation specialist on our Marketing team across all Faith Driven brands. You'll architect and optimize our digital acquisition engine across all Faith Driven brands. You'll design, build, and iterate on systems that identify, attract, and engage new members through LinkedIn automation, email campaigns, paid media, SEO, and emerging digital channels.</div><div><br>This highly specialized role requires technical expertise in lead generation and deep alignment with our ministry's mission because every lead represents a person God is drawing toward greater purpose.</div><div><br>This role is perfect for a lead generation expert who sees data and outreach strategies as ministry tools and wants to use their specialized skills to help thousands discover how their work can glorify God.</div><div><br><strong>Roles and Responsibilities</strong></div><ul><li><strong>Develop Lead Generation Strategy</strong> — Design and execute comprehensive lead generation strategies across all Faith Driven brands (Entrepreneur, Investor, Teens, Halftime, and Solving the World's Greatest Problems). Identify high-value audience segments and develop targeted approaches for each. Set measurable goals for lead volume, quality, and conversion aligned with organizational growth objectives and ministry impact.</li><li><strong>Execute LinkedIn Outreach Campaigns</strong> — Build and manage sophisticated LinkedIn prospecting and outreach programs to connect with entrepreneurs, investors, business leaders, and church leaders. Develop personalized messaging sequences that resonate with our mission-driven audience. Leverage LinkedIn Sales Navigator and automation tools to scale outreach while maintaining authentic, relationship-focused communication.</li><li><strong>Support Cold Email Campaigns</strong> — Support cold email strategies that cut through noise and spark genuine interest. Coordinate with our email team to craft compelling copy communicating value and mission alignment. Build and segment prospect lists, manage email deliverability, and optimize campaigns based on open rates, response rates, and conversion metrics.</li><li><strong>Optimize Digital Advertising for Lead Gen</strong> — Develop and manage paid advertising campaigns optimized for lead generation across platforms (Meta, LinkedIn, Google, YouTube). Create high-converting ad creative and landing page experiences. Continuously test targeting, messaging, and offers to improve cost-per-lead and lead quality.</li><li><strong>Build Data-Driven Targeting Strategies</strong> — Leverage data analytics and market intelligence to identify and reach ideal audience segments. Develop lookalike audiences, custom audiences, and predictive models to improve targeting precision. Use CRM data and engagement signals to refine acquisition strategies and prioritize high-intent prospects.</li><li><strong>Expand Acquisition Channels</strong> — Research and test emerging lead generation channels and tactics, including partnerships, affiliate programs, referral systems, and community-led growth strategies. Stay ahead of digital marketing trends and platform changes that create new acquisition opportunities. Pilot innovative approaches and scale what works.</li><li><strong>Collaborate Cross-Functionally</strong> — Work closely across the marketing team along with brand teams to align lead generation efforts with program launches, course offerings, conferences, and community initiatives. Support various marketing team members with specialized lead gen expertise and tactical execution. Ensure seamless handoff of leads to appropriate follow-up systems.</li><li><strong>Measure and Optimize Performance</strong> — Build dashboards tracking lead generation metrics, including volume, cost-per-lead, lead quality scores, and conversion rates through the funnel. Conduct regular analysis to identify optimization opportunities and inform budget allocation. Report on ROI and Kingdom impact of mobilization efforts.</li><li><strong>Nurture Ministry Alignment</strong> — Ensure all lead generation tactics reflect Faith Driven values and honor the people we're reaching. Balance aggressive growth goals with authentic, relationship-centered communication. Design touchpoints that invite people into community rather than simply capturing contact information.</li></ul><div><br><strong>Success Profile</strong></div><div>To be effective in this role, you must be...</div><ul><li><strong>Mature in the Christian Faith</strong> and passionate to make a difference</li><li><strong>Mission Driven</strong> — As a core advocate for the Faith Driven mission, you recognize the transforming potential of faith driven entrepreneurs, teens and investors and are passionate about helping them align their work and resources with their faith.</li><li><strong>Detailed and Adaptable</strong> — Find joy in managing details, including organizing data systems, maintaining accurate records, and supporting cross-team information needs, while also recognizing that priorities can shift quickly as new projects, requests, or technical challenges arise. Have the ability to adjust and problem-solve as needed.</li><li><strong>Collaborative</strong> — Be an excellent collaborator and communicator with a desire to work cross-functionally and a willingness to advocate for your ideas while being open and inclusive of different perspectives.</li><li><strong>Fast Paced and Hard Working</strong> — We have the culture of a startup. We're mission-driven and love pushing things forward. We move at a fast pace and want to keep that entrepreneurial edge.</li></ul><div><br><strong>Qualifications</strong></div><ul><li>4+ years of experience in lead generation, growth marketing, or demand generation roles</li><li>Proven track record of building and scaling successful lead generation campaigns</li><li>Strong expertise in at least two of the following: LinkedIn outreach, cold email, paid advertising, marketing automation, or data-driven targeting</li><li>Experience with CRM systems, marketing automation platforms, and analytics tools</li><li>Demonstrated ability to optimize campaigns for cost-efficiency and lead quality</li><li>Analytical mindset with proficiency in data analysis and reporting</li><li>Experience in mission-driven, nonprofit, or faith-based organizations is a plus</li></ul><div><br><strong>Location</strong></div><div>We are a remote team of 45+ people that partner with hundreds of volunteers and partners to advance the mission. Team members work in any location, although core team working hours are largely in the US. The team at Faith Driven is spread out around the world from Singapore, San Francisco, Dallas, Nairobi, and places in between.</div><div><strong>For this particular role we are looking for someone who is in the Eastern or Central Time Zones of the US that can overlap with other video editors and writers.</strong></div><div><br><strong>Benefits</strong></div><ul><li>Salary based on experience</li><li>Family medical benefit reimbursement program for full-time roles</li><li>Paid maternity leave and additional financial support for adoption and fertility for full-time roles</li><li>Date Nights: Reimbursement for quarterly date nights and annual weekend away</li><li>Retirement program with up to 6% company match available for full-time roles</li><li>14 Paid Holidays and Unlimited, Flexible Time Off Policy</li></ul>

Director of Digital Marketing

<div><strong>Join Tithe.ly, </strong><strong><em>We’re on a Mission&nbsp;<br></em></strong><br></div><div>We’re a fully remote, vertical SaaS fintech company with a mission to serve the local church. We have more than 50,000 customers around the world, and provide a suite of products that includes donation processing, a CRM to manage member data, communications tools like SMS, email, websites and a mobile app, event management, and volunteer management. Our products are easy to use and affordable for churches of all sizes so that pastors and church administrators can simply serve.</div><div><strong><br>Job Description<br></strong><br></div><div><strong>The Vice President of Marketing</strong> is responsible for developing and executing Tithely’s marketing strategy to drive awareness, acquisition, and adoption across our suite of church technology products. Tithely is a product-led growth focused SaaS business that supports churches of all sizes. This person’s goal is to drive efficient growth by partnering with Sales and by sending prospects through a self-service adoption journey.&nbsp;<br><br></div><div>Reporting to the Chief Revenue Officer, this leader will oversee and unify demand generation, product marketing, content, brand, events, etc and build a high-performing team that delivers measurable growth. They will guide both functional leaders and individual contributors to ensure clarity, creativity, and alignment with company revenue goals. &nbsp;<br><br></div><div>The ideal candidate is a strategic, data-driven, and mission-minded leader who can scale systems, develop people, and directly link marketing performance to company growth in a product-led environment. They will have a strong background in demand generation (across organic, paid top of funnel).</div><div><strong><br>Primary Responsibilities of the Role<br></strong><br></div><div><strong><br>1. Accelerate Lead Generation and Trial Conversion<br></strong><br></div><ul><li>Partner closely with the Chief Revenue Officer, Director of Demand Generation, Sales leader, and Growth Product Manager to align marketing strategies with pipeline and revenue goals.</li><li>Oversee the full marketing funnel, from awareness to paying customer. Create high-quality leads, nurture prospects, and partner with Growth to drive trial sign-ups and a first-time use experience that converts trials into paying customers.</li><li>Drive product-led growth (PLG) strategies that increase trial adoption, activation, and expansion across the Tithely product suite.</li><li>Collaborate with Product leadership to enhance in-product cross-sell and lifecycle marketing that deepens customer adoption.</li><li>Support Tithely’s move up market with lead generation strategies like account-based marketing, webinars, and events to increase inbound demand from mid-sized and large prospects.</li></ul><div><strong><br>2. Lead Strategic Marketing Planning<br></strong><br></div><ul><li>Translate company strategy into actionable go-to-market plans and integrated campaigns across digital, product, and event channels.</li><li>Leverage data and insights to optimize spend, forecast results, and inform leadership decisions.</li><li>“Test and Learn” mindset and practices that increase conversion rates and ROI of marketing assets.</li><li>Create operating mechanisms that increase speed of execution and accountability, while also building a team culture of excellence and collaboration.</li><li>Partner cross-functionally with Product, Sales, Growth, and Customer Experience to deliver cohesive, outcome-oriented programs that drive measurable business results.</li></ul><div><strong><br>3. Elevate Brand, Storytelling, and Events<br></strong><br></div><ul><li>Activate Tithely’s “Simply Serve” brand positioning, ensuring authentic alignment with our mission to serve the Church.</li><li>Oversee creative direction, messaging, and content strategy that fuels brand awareness, thought leadership, and SEO performance.</li><li>Lead the strategy and execution of events, webinars, and community initiatives that expand Tithely’s influence and brand recognition within the global church ecosystem.</li><li>Ensure a consistent, compelling narrative across all marketing touchpoints, from digital campaigns to customer stories.</li><li>Manage agency relationships and partnering with them to increase brand awareness</li></ul><div><strong><br>4. Build and Develop a High-Performing Team<br></strong><br></div><ul><li>Lead and mentor the marketing department, including functional leaders and individual contributors across all disciplines.</li><li>Design structure, processes, and systems to increase efficiency, accountability, and clarity.</li><li>Foster a culture of creativity, collaboration, and data-driven decision-making rooted in Tithely’s mission and values.</li><li>Establish clear metrics for success and coach teams to deliver measurable impact.</li></ul><div><strong><br>Qualifications<br></strong><br></div><div>A successful candidate will:&nbsp;<br><br></div><ul><li><strong>Drive Results</strong> - Has a strong bottom-line orientation and consistently achieves results, even under tough circumstances.</li><li><strong>Ensure accountability</strong> - Acts with a clear sense of ownership.&nbsp; Establishes clear responsibilities and processes for monitoring work and measuring results.</li><li><strong>Be Resourceful</strong> - Secures and deploys resources effectively and efficiently.&nbsp; Marshals resources (people, funding, material, support) to get things done.</li><li><strong>Tech Savvy</strong> - Anticipating and adopting innovations in business-building digital and technology applications.</li><li><strong>Be Action Oriented</strong> - Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.</li><li><strong>Manage Complexity</strong> - Making sense of complex, high quantity, and sometimes contradictory information to solve problems effectively. Ask the right questions to analyze situations accurately.</li></ul><div><strong><br>Required:<br></strong><br></div><ul><li>Proven ability to scale paid advertising efficiently</li><li>Experience optimizing a conversion funnel</li><li>Experience with product-led growth (PLG) strategies, including driving user acquisition, activation, and retention through multiple products and brands.</li><li>Experience setting up, managing, and optimizing paid advertising campaigns across digital channels including Adwords and Meta with and without the support of external agencies.</li><li>Understanding of SEO best practices and experience implementing strategies to improve organic search performance.</li><li>Experience with A/B testing, conversion optimization, and performance measurement of digital marketing campaigns.</li></ul><div><strong><br>Office Requirements:&nbsp;<br></strong><br></div><ul><li>We are a fully distributed team (100% remote) with travel required various times per year.</li><li>A stable work environment with designated workspace and access to high-speed internet.</li><li>US-based and legally able to work full time in the US. Sponsorships are not available at this time.</li></ul><div><strong><br>Additional Information<br></strong><br></div><div>The starting base salary for this position is <strong>$187,000- $232,000</strong>. In addition to a competitive base salary, this role <strong>may include an additional variable compensation component </strong>aligned with individual and company performance.</div><div><strong><br>Benefits</strong></div><div><br>Health insurance, dental, vision for your family, 401K, paid time off, sick leave, parental leave, and more. We believe taking care of our team is important and want to be sure you have what you need.&nbsp;<br><br></div><div><strong>Tithe.ly is an Equal Opportunity Employer</strong></div><div><br>Yourgiving, Inc. DBA Tithe.ly (herein, “the Company”) is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race (including hairstyles), color, alienage or national origin, ancestry, citizenship status, sex, gender, gender identity, pregnancy, childbirth or related medical condition, religious creed, physical disability or handicap, mental disability or handicap, age, medical condition (cancer), marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by federal, state or local law. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.</div>

Vice President of Marketing

<div><strong>Search Marketing Specialist</strong>&nbsp;</div><div><br><strong>Salary Range:</strong> $90,070.00 - $108,476.00<br> <em>Employees in specific high cost of labor locations in the United States (such as San Francisco, CA and Seattle, WA) may qualify for a geographic differential. Compassion International is not responsible for third parties who omit this information when copying and re-posting job openings.</em>&nbsp;</div><div><br><strong>Overview</strong>&nbsp;</div><div>This advanced specialist leads Compassion's search marketing strategy and execution across organic (SEO) and paid search (SEM) channels, driving growth, enhancing brand visibility, and delivering best-in-class digital experiences. The role is pivotal in guiding audiences from awareness to advocacy for children in poverty through data-driven strategies, cross-functional collaboration, and continuous optimization. At this level, the incumbent operates independently on complex initiatives, influences cross-departmental strategies, and mentors other professionals.&nbsp;</div><div><br><strong>What You'll Do</strong>&nbsp;</div><div><br><strong>Spiritual Commitment</strong><br> Maintains a personal relationship with Jesus Christ. Is a consistent witness for Jesus Christ, maintains a courteous, Christ-like attitude in dealing with people within and outside of Compassion, and faithfully upholds Compassion's ministry in prayer.&nbsp;</div><div><br><strong>Child Advocacy &amp; Protection</strong><br> Acts as an advocate to raise awareness of the needs of children. Understands Christ's mandate to protect children and prioritizes child protection in all decision-making. Abides by Compassion's Statement of Commitment to Child Protection and Code of Conduct. Reports concerns of abuse, neglect, or exploitation and supports appropriate responses.&nbsp;</div><div><br><strong>Lead Search Strategy &amp; Execution</strong><br> Designs and leads comprehensive strategies for SEO and paid search to increase traffic, improve rankings, and drive conversions across web and digital platforms. Oversees keyword research, ad copy development, content optimization, and technical SEO initiatives.&nbsp;</div><div><br><strong>Paid Search Campaign Management</strong><br> Executes and optimizes paid search campaigns (e.g., Google Ads, Microsoft Ads), including keyword targeting, bidding strategies, budget pacing, and creative testing. Monitors performance to ensure cost-effective outcomes and alignment with ministry goals.&nbsp;</div><div><br><strong>Content &amp; Channel Optimization</strong><br> Applies SEO and SEM best practices to optimize content and ads across all digital channels. Collaborates with content creators and creative teams to ensure alignment with search intent and audience needs.&nbsp;</div><div><br><strong>Performance Analysis &amp; Innovation</strong><br> Tracks KPIs for both SEO and paid search, conducts A/B and multivariate testing, and monitors analytics (Google Analytics, Search Console, ad platform dashboards). Identifies opportunities for growth and innovation, adjusting strategies based on algorithm changes and market trends.&nbsp;</div><div><br><strong>Cross-Functional Collaboration</strong><br> Partners with creative, technology, analytics, and other marketing teams to integrate search efforts into broader digital campaigns. Communicates performance insights and recommendations to stakeholders.&nbsp;</div><div><br><strong>Thought Leadership &amp; Mentorship</strong><br> Serves as a subject matter expert in search marketing. Shares insights on emerging trends, tools, and techniques. Contributes to the development of Compassion's digital marketing capabilities.&nbsp;</div><div><br><strong>What You Bring</strong>&nbsp;</div><ul><li>5–7 years of relevant experience in SEO and paid search</li><li>Hands-on expertise with Google Ads, Microsoft Ads, and other paid search platforms</li><li>Hands-on expertise with SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)</li><li>Strong understanding of content strategy, audience segmentation, and engagement best practices across major search platforms</li><li>Experience with web analytics platforms (e.g., Google Analytics, Looker Studio, Adobe Analytics)</li><li>Strong strategic thinking paired with an analytical, performance-driven mindset</li><li>Excellent communication skills and the ability to work cross-functionally in a purpose-driven organization</li></ul>

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