<div><strong>About the job<br></strong><br></div><div>5&amp;2 Studios connects people around the world to stories from the Bible through uniquely human and authentic storytelling. Founded by Dallas Jenkins following the global success of The Chosen, 5&amp;2 has expanded into producing both scripted and unscripted series, an animated series, and an expansive library of digital content. The independent studio also manages its own distribution, marketing, studio facilities, and consumer product line.</div><div><br></div><div>The Sr. Manager, Paid Media, plays a key role in helping our stories reach audiences around the world. This role sits within the marketing organization and reports to the Director, Performance Marketing. This is a remote role with some travel required.</div><div><br></div><div>This leader will help design and execute performance-driven paid media campaigns that increase brand awareness, grow viewership, and drive meaningful engagement across our expanding ecosystem of content, products, and fan experiences.</div><div><br></div><div><strong>ABOUT THE ROLE&nbsp;</strong></div><div>The Sr. Manager, Paid Media is responsible for planning, executing, and optimizing paid media campaigns across a diverse set of digital channels including search, social, connected TV, and display networks.</div><div><br></div><div>This role combines strategy, analytics, and creative collaboration. You will partner across marketing, creative, and strategy teams to ensure campaigns reach the right audiences with the right message at the right time.</div><div><br></div><div>Success in this role requires both<strong> </strong>a strong analytical mindset and a passion for mission-driven storytelling. The ideal candidate is comfortable translating data into insights, managing agency partnerships, and continuously optimizing campaigns to maximize impact and return on investment.</div><div><br></div><div><strong>THIS MAY BE THE ROLE FOR YOU IF…&nbsp;</strong></div><ul><li>You get a little thrill from watching a campaign dashboard light up with green arrows and improving metrics.&nbsp;</li><li>You’re the kind of person who is always asking, <em>“What if we tested this?”</em> or <em>“What happens if we try that audience instead?”</em> Optimization isn’t a task for you, it’s a mindset.</li><li>You can speak both creatively and analytically. One minute you’re talking messaging and audience emotion, the next you’re deep in CTRs, ROAS, and conversion paths.</li><li>You enjoy bringing order to the chaos of modern marketing, managing platforms, agencies, budgets, and performance while keeping everyone aligned and moving forward.</li><li>You love collaborating with creative teams to turn great ideas into high-performing campaigns that actually reach the people who need to see them.</li><li>You’re curious about what’s next: new platforms, new formats, new ways of reaching audiences, and you’re not afraid to test something that hasn’t been tried before.</li><li>Most importantly, you’re excited about the idea that smart marketing can help meaningful stories travel further, connecting with people all over the world.</li></ul><div><br></div><div><strong>WHAT YOU’LL OWN</strong></div><div><strong>Paid Media Strategy &amp; Execution</strong></div><ul><li>Develop and execute paid media strategies aligned with broader marketing and growth goals.</li><li>Manage the day-to-day relationship with the studio’s paid media agency of record (AOR), including campaign approvals, reporting cadence, and performance communication.</li><li>Launch and optimize campaigns across platforms, including:</li><li>Google Ads</li><li>Meta (Facebook &amp; Instagram)</li><li>LinkedIn</li><li>TikTok</li><li>Snapchat</li><li>Programmatic display networks</li><li>Connected TV (CTV/OTV)</li><li>Monitor campaign performance and optimize targeting, creative, and bidding strategies to maximize return on investment.</li><li>Conduct keyword research, audience segmentation, and creative testing to improve performance.</li><li>Manage campaign pacing, budget allocation, and bid strategies to ensure efficient use of marketing spend.</li><li>Utilize automated bidding strategies such as Target CPA, Target ROAS, and Maximize Conversions to scale performance.</li></ul><div><br></div><div><strong>Analytics, Tracking &amp; Reporting</strong></div><ul><li>Build and maintain paid media dashboards and reporting frameworks using tools such as Looker Studio, Datorama, or similar platforms.</li><li>Track and analyze performance metrics, including CTR, CPC, CPA, CAC, ROAS, and impressions.</li><li>Translate campaign data into clear recommendations that inform creative strategy, budget allocation, and campaign optimization.</li><li>Present campaign results, insights, and strategic recommendations to internal stakeholders.</li><li>Continuously test new channels, formats, and campaign approaches to expand reach and improve performance.</li><li>Ensure proper conversion tracking and campaign measurement, including UTM tagging and attribution tracking.</li><li>Manage attribution tools and reporting frameworks to measure campaign effectiveness.</li><li>Establish measurable KPIs and deliver timely performance insights.</li></ul><div><br></div><div><strong>Collaboration &amp; Partnership</strong></div><ul><li>Partner closely with creative, content, and marketing strategy teams to develop compelling advertising creative and messaging.</li><li>Collaborate with marketing strategy leaders to ensure paid media campaigns support broader business objectives.</li><li>Work alongside internal teams to align landing pages, campaign messaging, and audience targeting with strategic briefs.</li><li>Manage agency and vendor relationships to ensure execution meets performance benchmarks and KPIs.</li><li>Serve as a key partner across marketing initiatives, helping campaigns scale effectively while maintaining brand integrity.</li></ul><div><br></div><div><strong>QUALIFICATIONS</strong></div><ul><li>5–7+ years of experience managing paid media campaigns in a digital marketing or agency environment.</li><li>Proven experience working across major advertising platforms such as Google Ads and Meta Ads.</li><li>Strong analytical mindset with experience using marketing analytics and reporting tools.</li><li>Experience managing budgets, forecasting performance, and optimizing spend.</li><li>Excellent communication skills and the ability to present insights to cross-functional stakeholders.</li><li>Strong project management skills and ability to manage multiple campaigns simultaneously.</li><li>Ability to translate complex data into clear, actionable insights.</li><li>Familiarity with A/B testing, experimentation frameworks, and conversion rate optimization.</li></ul><div><br></div><div><strong>PREFERRED EXPERIENCE</strong></div><ul><li>Experience with programmatic advertising and demand-side platforms (DSPs).</li><li>Certifications in digital advertising platforms such as Google Ads or Meta Blueprint.</li><li>A creative and experimental mindset with a passion for continuous testing and optimization.</li></ul><div><br></div><div><strong>5&amp;2 BRAND VALUES&nbsp;</strong></div><div><br></div><ul><li><strong>Authenticity: </strong>We speak honestly, we’re straightforward and real. Our marketing should never sound market-y. We don’t make promises we can’t keep or cut corners that sacrifice our vision. If a problem arises, we own up to it quickly and truthfully. We stay true to who we are, even if it means losing viewers in the process.</li></ul><div><br></div><ul><li><strong>Intimate: </strong>We engage with our audience in a one-on-one conversation. Picture a person in your mind – they're sitting across from you, sinking into a comfy leather chair. All you're doing is having a conversation (even in headlines) with this one person. We speak directly and personally.</li></ul><div><br></div><ul><li><strong>Disruptive:</strong> we are not bound by tradition; we are telling an old story in a new way. From our content and storytelling to our approach to fundraising and free streaming, The Chosen drips disruptiveness. We are forward-thinking - if there's a new way to do something, we'll give it a shot. Contrarian, but kind. We always keep one foot outside of our comfort zones and aren't afraid to challenge the status quo.</li></ul><div><br></div><ul><li><strong>Playful:</strong> Sometimes you gotta stir up the water. “Playful” means that we don’t take ourselves too seriously. The Chosen tells the story of Jesus and His disciples the way they were – human, with all of the quirks and personality that comes with it. Our humor is witty and relatable with just the right amount of snark. We are cheeky and warm, not vulgar or disrespectful.</li></ul><div><br></div><div><strong>THE EXTRAS YOU DESERVE:&nbsp;</strong></div><div>We believe in rewarding our team with some serious perks! Here's what you can look forward to:</div><div><br></div><ul><li><strong>Unlimited Time Off &amp; 12 Paid Holidays:</strong> Work hard, play harder—enjoy unlimited time off and twelve holidays on us.</li><li><strong>Company-Paid Health, Dental &amp; Vision: </strong>Your health matters—enjoy comprehensive coverage on us, with your dependents getting the same sweet deals! The Chosen will cover apx. 85% of your monthly health coverage costs.</li><li><strong>401(k) with up to 6% Company Match</strong>: We’ll help you grow your savings with a solid company match.</li><li><strong>Paid New Child Leave:</strong> We’ve got your back during the most special moments with paid time off for new moms and dads.</li><li><strong>Employer-Paid Life, LTD, &amp; STD Insurance</strong>: Peace of mind, guaranteed—our insurance coverage takes care of the big stuff.</li><li><strong>Merchandise Discounts for You &amp; Your Family:</strong> Gear up with sweet deals on our swag—your family can join in too!</li><li><strong>Wellness Perks: </strong>Stay happy and healthy with wellness goodies that keep you in tip-top shape.</li><li><strong>Travel Opportunities: </strong>Pack your bags! Opportunities to travel to internal activations like theatrical premieres, ChosenCon, and our annual staff retreat are on the way! Not to mention opportunities to help on set and see The Chosen being produced in real-time.</li><li><strong>The latest tech </strong>from Apple to make sure your at home set up is top notch</li></ul><div><br></div><div>These extras are our way of saying, “Welcome to the team, we’re thrilled to have you!”</div>

Sr. Manager, Paid Media

<div><strong><br>// SUMMARY</strong>&nbsp;</div><div>The Marketing Operations Lead is the systems architect behind Passion’s marketing efforts, responsible for owning the marketing tech stack—including HubSpot—while enabling streamlined campaign execution, automation, and reporting across all Passion organizations. This individual partners closely with the Digital Marketing Manager to ensure strategic alignment, operational efficiency, and data integrity across all digital touchpoints.</div><div><br><strong>// ESSENTIAL DUTIES AND RESPONSIBILITIES</strong></div><div><br><strong>1. CRM + MarTech Stack Ownership</strong></div><ul><li>Own day-to-day management and optimization of HubSpot as the central marketing automation and CRM platform.</li><li>Maintain and expand the marketing tech stack to support evolving organizational needs (integrations, forms, APIs, leads and lead scoring, etc.).</li><li>Ensure data hygiene, governance, organization and list management best practices are followed.</li></ul><div><strong>2. Marketing Automation &amp; Workflow Enablement</strong></div><ul><li>Build and maintain automated nurture workflows, lead pipelines, email triggers, and conditional logic flows across campaigns and organizations.</li><li>Support Digital Marketing Team with backend infrastructure for execution.</li></ul><div><strong>3. Campaign Infrastructure Support</strong></div><ul><li>Manage tracking mechanisms (UTMs, custom events, tagging) across paid, email, and web efforts.</li><li>Ensure seamless handoff between front-end campaign strategy and backend delivery systems.</li><li>Collaborate with the various team members to maintain accurate tagging across all CRM properties.</li></ul><div><strong>4. Reporting &amp; Dashboards</strong></div><ul><li>Build and manage dashboards for campaign performance, channel health, and organizational marketing goals.</li><li>Serve as internal consultant to Marketing Leads and the Digital Marketing Manager for insights and data interpretation.</li><li>Own the rhythm and delivery of regular reporting to Marketing Leads across all teams.</li></ul><div><strong>5. Innovation &amp; Scalability</strong></div><ul><li>Champion continuous improvement through tool exploration, AI integration, and emerging MarTech platforms.</li><li>Collaborate with internal tech team to ensure systems + processes are integrated and aligned.</li><li>Identify marketing team process bottlenecks and create solutions to improve execution efficiency.<br><br></li></ul><div><br></div><div><strong>// AN IDEAL INDIVIDUAL<br></strong><br></div><ul><li>3–5+ years of experience in marketing operations, CRM management, and/or marketing technology roles.</li><li>Bachelor's degree in Marketing, Data Analytics, Communications, or related field.</li><li>Proven hands-on experience with HubSpot (certifications strongly preferred).</li><li>Proficiency with Google Analytics, UTM frameworks, dashboard tools (e.g., Looker, Google Data Studio, HubSpot Reports).</li><li>Proficiency with marketing data flows, web forms, tagging, and cross-channel attribution.</li><li>Systems-minded thinker with a love for structure, logic, and optimization.</li><li>Proactive problem-solver who thrives behind the scenes and supports team wins.</li><li>Excellent verbal and written communicator able to translate technical details to non-technical stakeholders.</li><li>Strong attention to detail and a commitment to data accuracy.</li><li>Open to innovation, experimentation, and continuous learning<br><br></li></ul><div><strong><br>// SUPERVISORY RESPONSIBILITIES</strong>&nbsp;</div><div>None<br>Key Partner: Digital Marketing Manager<br>Supports: Email, Paid Media, and Web + Analytics Specialists</div><div><strong>// REPORTS TO</strong>&nbsp;</div><div>Director of Marketing and Strategy</div><div><br><strong>// EXPECTATIONS</strong></div><ul><li>Embodies a heart for Jesus, aligning with the mission and values of our organization.</li><li>Adaptable and flexible, with a willingness to take on challenges and exceed expectations in a fast-paced environment.</li><li>Champions the culture and vision of our organization, characterized by a low-drama, high-momentum, positive attitude.</li><li>Demonstrates initiative, dedication, and the ability to work proactively towards achieving marketing goals.</li><li>Active participation in the life of Passion City Church, embracing it as their community and contributing to its mission and values.<br><br></li></ul><div><strong><br>// WORK SCHEDULE</strong>&nbsp;</div><div>Monday – Friday, 9a – 5p<br><br></div><div><br></div>

Marketing Operations Lead

<div><strong>JOB SUMMARY<br></strong><br></div><div>The Vice President of Marketing serves on Gather’s Senior Leadership Team and reports directly to the CEO. This role exists to architect and lead the global growth engine of the movement.</div><div><br>The VP of Marketing is responsible for shaping and executing a unified marketing and growth strategy that moves people from awareness to engagement to long term participation and generosity. This includes broad appeal fundraising, event registration and ticket sales, audience growth, monthly donor conversion, and global digital expansion.<br><br></div><div>This leader brings both spiritual discernment and technical excellence, pairing compelling movement storytelling with disciplined funnel strategy, CRM mastery, and data driven execution. The VP of Marketing will oversee a growing internal team, lead and coordinate multiple global agencies and partners, and collaborate closely with Development, Events, and Operations to ensure Gather’s message and mission scale with clarity, urgency, and integrity.<br><br></div><div><strong>CORE RESPONSIBILITIES</strong></div><h3>Strategic Leadership</h3><ul><li>Serve on the Senior Leadership Team, contributing to organization-wide strategy and ensuring marketing is fully aligned with Gather’s mission, growth goals, and theological convictions.</li><li>Translate the long term vision of Gather into clear marketing priorities, annual plans, and executable roadmaps.</li></ul><div><br></div><h3>Marketing Growth and Funnel Strategy</h3><ul><li>Design and oversee a comprehensive global marketing strategy that grows awareness, engagement, and generosity across Gather’s ecosystem.</li><li>Build and optimize full funnel pathways that move audiences from first touch to active participation and monthly donor commitment.</li><li>Ensure marketing strategy supports major initiatives including Gather events, city movements, discipleship products, and broad appeal fundraising campaigns.</li></ul><div><br></div><h3>CRM, Data, and Performance Ownership</h3><ul><li>Own and leverage Gather’s CRM and marketing automation systems, including HubSpot, to drive segmentation, personalization, reporting, and conversion optimization.</li><li>Establish clear KPIs across acquisition, engagement, conversion, and retention, using data to inform strategy and continuously improve performance.</li><li>Partner closely with Development to align donor journeys, reporting, and lifetime value strategy.</li></ul><div><br></div><h3>Fundraising and Generosity Campaigns</h3><ul><li>Lead the marketing strategy for broad appeal fundraising efforts, including digital campaigns that inspire generosity tied to eternal impact.</li><li>Collaborate with Development to clearly articulate “your gift makes this possible” outcomes and translate them into compelling donor facing messaging and funnels.</li><li>Support the growth of monthly giving as a key engine for sustaining the movement.</li></ul><div><br></div><h3>Movement Storytelling and Brand Stewardship</h3><ul><li>Champion a unified brand voice that reflects the urgency, hope, and shared ownership of revival.</li><li>Ensure Gather’s story consistently communicates that the movement grows when each of us says yes and plays our part.</li><li>Oversee content strategy across platforms to amplify testimonies, gospel impact, and global momentum.</li></ul><div><br></div><h3>Team and Agency Leadership</h3><ul><li>Lead, develop, and empower a high performing Marketing Team with clarity, accountability, and trust.</li><li>Direct and coordinate multiple external agencies, creative partners, and vendors across regions and disciplines.</li><li>Ensure internal and external teams are aligned around shared goals, timelines, and outcomes.</li></ul><div><br></div><h3>Distribution and Partnership Leverage</h3><ul><li>Identify and activate strategic distribution partners including churches, networks, platforms, media partners, and influencers to exponentially expand reach.</li><li>Design campaigns and partnerships that expand reach beyond Gather-owned channels and drive exponential growth in audience engagement.</li></ul><div><br><strong>QUALIFICATIONS AND EXPERIENCE</strong></div><ul><li>Demonstrated senior level leadership experience in marketing, growth, or communications within a nonprofit, ministry, or mission driven organization.</li><li>Proven success building and scaling digital funnels that drive conversion, engagement, and recurring giving.</li><li>Deep working knowledge of CRM and marketing automation platforms, including HubSpot.</li><li>Experience leading multi person teams and managing complex agency ecosystems across regions or disciplines.</li><li>Strong grasp of digital analytics, performance marketing, storytelling, and audience growth strategy.</li><li>Experience leveraging partnerships and distribution channels to significantly expand reach.</li><li>Cross cultural or global marketing experience strongly preferred.</li></ul><div><br><strong>LEADERSHIP AND CULTURAL FIT</strong></div><ul><li>A vibrant personal faith in Jesus Christ and a deep commitment to the Great Commission.</li><li>Leads with humility, courage, clarity, and spiritual maturity.</li><li>Thrives in a fast moving, relational, collaborative environment with high ownership and high trust.</li><li>Comfortable navigating ambiguity while building systems that scale.</li><li>Willingness to travel for Gather events and key organizational moments.</li></ul><div><br><strong>WHY THIS ROLE MATTERS</strong></div><div>This is not simply a marketing role. It is an invitation to help steward and scale a move of God.<br><br></div><div>As Vice President of Marketing, you will help shape how millions encounter the vision of Gather, how stories of revival ignite faith around the world, and how everyday believers are invited into lasting participation. This role exists to help the Church see what God is doing and step into it together.<br><br></div><div><strong>REPORTING AND LOGISTICS</strong></div><ul><li>Reports to the CEO</li><li>Full time, exempt</li><li>Remote position with quarterly in person All Team gatherings and event travel</li></ul><div><br><strong>BENEFITS</strong></div><ul><li>Employer paid healthcare insurance for employee and family</li><li>Employer paid hospital insurance plan</li><li>Unlimited paid time off</li></ul><div><strong><br>ABOUT GATHER</strong></div><div><br>Gather is a global ministry igniting a movement of revival through large scale gatherings, discipleship initiatives, and digital storytelling. What began as a catalytic moment with Gather25 has already led to tens of thousands of salvations, renewed faith among believers, and visible transformation in communities around the world.<br><br></div><div>Gather exists to stoke revival fires everywhere by creating spaces where people encounter God’s presence, unite across denominations, and are equipped to share their faith. We believe revival multiplies when everyday believers say yes and step into their role as the Church.</div><div><br>Led by Jennie Allen, Gather’s mission is built on three pillars:</div><ul><li><strong>Gather</strong> by hosting global and citywide events that mobilize the Church in prayer, worship, and mission</li><li><strong>Mobilize</strong> by providing tools, discipleship models, and digital resources that empower believers to live and lead revival in their own communities</li><li><strong>Ignite</strong> by amplifying stories of gospel transformation through digital platforms that awaken belief and prayer worldwide</li></ul><div><br>By 2033, Gather aims to gather 1 billion people, see 250 million new believers, unite 1,000 cities, and mobilize 1 million intercessors praying for revival. To steward this vision, Gather is raising $45 million over two years to fuel global gatherings, discipleship infrastructure, and scalable digital reach.</div>

VP of Marketing

<div><strong>Overview</strong></div><div>Lifeway is seeking a <strong>Digital</strong> <strong>Marketing Strategist</strong>, Bibles &amp; Reference to help grow our Bible &amp; Reference category through multi-channel strategies, campaign execution, and strong project leadership. This is a remote-eligible role ideal for a creative marketer who thrives in a fast-paced, mission-driven environment and is passionate about using marketing to reach and disciple people through God’s Word.</div><div>&nbsp;</div><div><strong>Why Lifeway?</strong>&nbsp;</div><div>&nbsp;</div><div>Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you’re a creator or storyteller, data guru or problem-solver, or anywhere in between, if you’re passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more. If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team.<br><strong><br>Responsibilities<br></strong><br></div><ul><li>Lives out Lifeway’s mission and values, showing deep commitment to Kingdom work</li><li>Lead quarterly marketing campaigns and launches for Bible and reference products.</li><li>Develop briefs, timelines, and promotional strategies across print, digital, email, and retail channels.</li><li>Plan and execute email, paid social, and SEO campaigns; manage digital content on csbible.com, bhpublishing.com, and lifeway.com.</li><li>Analyze campaign performance and adjust tactics accordingly.</li><li>Coordinate with internal and external teams on asset creation, approvals, and launch execution.</li><li>Oversee video and image production; manage content for product pages and catalogs.</li><li>Track budgets and work with vendors for invoicing, procurement, and creative services.</li><li>Support Lifeway presence at conferences and events.</li><li>Moderate travel, occasionally overnight</li></ul><div><strong><br>Qualifications<br></strong><br></div><div><strong>Education</strong></div><ul><li>Bachelor's degree in Marketing, Communications or related field-<em>required&nbsp;</em></li><li>Master’s degree, <em>preferred</em></li><li>Advanced graduate degree (PhD, etc), <em>not required</em></li></ul><div>&nbsp;</div><div>&nbsp;</div><div><strong>Skills, Knowledge, &amp; Experiences, required</strong></div><ul><li>5+ years of marketing experience in corporate or agency settings</li><li>3+ years of experience in digital/email/video marketing</li><li>2+ years of experience coordinating projects or executing digital campaigns</li><li>Proficiency in marketing and project platforms like Salesforce Marketing Cloud, Workfront, Basecamp, and GA4</li><li>Strong strategic, analytical, and communication skills</li><li>Demonstrated success managing multi-channel campaigns with measurable results</li></ul><div>&nbsp;</div><div><strong>Skills, Knowledge, &amp; Experiences, preferred&nbsp;</strong></div><ul><li>Experience in publishing, ministry, or Christian retail markets - strongly preferred</li><li>Experience with Salesforce Marketing Cloud, Workfront, Basecamp, and GA4 - strongly preferred</li><li>Familiarity with WordPress, HTML, SharePoint, Firebrand</li><li>Experience managing vendors, media production, or event support</li></ul>

Digital Marketing Strategist

<div>Ministry Brands is looking for a  Lifecycle Marketing Manager to join our growing team!&nbsp;</div><div> &nbsp;</div><div><strong>Who we are&nbsp;</strong></div><div>Ministry Brands is a leading provider of SaaS operational management systems, payments platforms, digital engagement tools and background screening solutions for faith-based, non-profit and for-profit organizations. We serve more than 95,000 customers as a trusted partner in digital transformation and enablement – advancing missions, driving efficiencies, and building engaged communities for more than four decades. The diverse and real-world experiences of our team members serving their communities makes us stronger together and enhances our ability to advance digital transformation for the greater good.   &nbsp;</div><div>  &nbsp;</div><div>Ministry Brands is committed to acknowledging and valuing our employee differences and to creating an environment in which every individual’s unique strengths and abilities are developed and valued. Our employees share in the responsibility for creating this environment and demonstrate mutual respect and acceptance in the workplace. We welcome everyone and are dedicated to creating a culture where all our employees have equal opportunity to be heard and reach their full potential.  &nbsp;</div><div>The following locations in the Southeast region are approved remote working locations for this role: Georgia, Tennessee, North Carolina, South Carolina, Alabama, Mississippi, and Florida. &nbsp;</div><div><br><strong>What You'll Do:&nbsp;</strong></div><div>As the champion of lifecycle marketing for our small faith-based commercial segment, this role leads the design and execution of digital journeys that guide churches and parishes from first touch through onboarding, engagement, and long-term growth. Ownership spans strategy and implementation of multi-channel lifecycle programs that drive activation, retention, and expansion within a product-led growth (PLG) engine that enables customers to discover, try, and buy with minimal friction.&nbsp;</div><div>This position sits within the Demand Generation team and works in close partnership with Product Marketing, Customer Marketing, Operations, and eCommerce teams to ensure lifecycle programs are aligned with broader go-to-market strategies and business goals. Proven strategies are adapted into right-sized, resonant experiences tailored for smaller organizations. Success depends on strong cross-functional collaboration, a deep understanding of the customer journey, and a bias for action in a fast-moving environment.&nbsp;</div><div><br><strong>Key responsibilities&nbsp;</strong></div><ul><li>Own the lifecycle strategy and roadmap for small faith-based churches and parishes, defining audience segments, messaging, offers, and digital paths to purchase and growth.&nbsp;</li><li>Design and execute multi-channel end-to-end lifecycle campaigns across paid, social, email, in-product messaging, SMS, and other channels to drive onboarding, engagement, retention, and upsell.&nbsp;</li><li>Build and optimize landing pages and email journeys. Write and manage landing pages, forms, and email sequences designed for faster, lower-touch conversions; conduct split tests on headlines, layout, calls to action, and social proof.&nbsp;</li><li>Build and optimize automated workflows triggered by user behavior and lifecycle stage, including welcome, onboarding, education, cross-sell, upsell, and win-back sequences.&nbsp;</li><li>Develop and maintain customer journey maps to identify friction points and optimize touchpoints for conversion and loyalty.&nbsp;</li><li>Create and manage landing pages and email journeys focused on low-touch, high-conversion experiences; run A/B tests to improve performance.&nbsp;</li><li>Repurpose and adapt content from larger segments into right-sized assets that resonate with smaller organizations and their unique needs.&nbsp;</li><li>Produce original, conversion-ready content including how-to guides, product comparisons, FAQs, and microcopy that reduce friction and clarify next steps.&nbsp;</li><li>Partner with Digital and Web teams to ensure content, promotional banners, and checkout experiences are accurate, timely, and conversion-optimized.&nbsp;</li><li>Coordinate seasonal promotions and product spotlights, managing a nimble content and campaign calendar.&nbsp;</li><li>Collaborate with paid media agencies to align lifecycle messaging across search, social, video, and retargeting channels.&nbsp;</li><li>Produce SEO-relevant content (blog posts, etc.) that supports the full funnel and connects to high-converting landing paths.&nbsp;</li><li>Analyze and report on lifecycle metrics including time to first purchase, email engagement, repeat purchase rate, attach rate, and campaign ROI.&nbsp;</li><li>Document repeatable playbooks for high-performing lifecycle programs to scale across verticals.&nbsp;</li><li>Leverage AI-driven tools and approaches to improve efficiency and accelerate results across campaigns and content.&nbsp;</li></ul><div><br><strong>Who You Are:&nbsp;</strong></div><ul><li>3-5 years of experience in lifecycle marketing, conversion marketing, demand generation, or digital campaign management with measurable impact on pipeline and revenue.&nbsp;</li><li>Proven success in B2B SaaS or e-commerce marketing, especially in self-serve or product-led growth environments with free trial and freemium offerings.&nbsp;</li><li>Demonstrated ability to build and optimize lifecycle campaigns that drive activation, retention, and expansion.&nbsp;</li><li>Exceptional writing skills focused on clarity, trust, and action across email, landing pages, and product experiences.&nbsp;</li><li>Hands-on experience with split testing and interpreting results to inform next steps.&nbsp;</li><li>Comfortable with analytics and reporting; able to define KPIs, maintain dashboards, and communicate performance insights.&nbsp;</li><li>Strong cross-functional collaborator with experience working across product marketing, demand generation, customer marketing, and digital teams.&nbsp;</li><li>Experience with a strong MarTech stack and CRM, automation, and analytics tools like HubSpot, Salesforce, Google Analytics, and Webflow.&nbsp;</li><li>Strategic thinker with a bias for action and a passion for continuous optimization.&nbsp;</li><li>Strong cross-functional collaborator who works well with product marketing, demand generation, customer marketing, digital and web, and agency partners.&nbsp;</li></ul><div><br><strong>Physical Considerations:&nbsp;</strong></div><ul><li>Ability to work in a general office environment&nbsp;</li><li>Ability to handle extended periods of computer-based work, including telephone&nbsp;</li></ul><div><br><strong>Travel Considerations:&nbsp;</strong></div><ul><li>Domestic and/or international travel required, estimated up to 5% &nbsp;</li></ul><div><br>Benefit offerings designed to promote a life of balance!  &nbsp;</div><div> &nbsp;</div><div>At Ministry Brands, we recognize that your career is just one important piece of your dynamic life. We offer a robust range of benefit offerings designed to cultivate a lifestyle of balance and personal success. &nbsp;<br> &nbsp;<br>Robust healthcare options – Employees have several healthcare options to choose from in order to find what works best for them. &nbsp;</div><div><br>Flexible paid time off – There is no perfect, one size fits all balance between work and home. We provide flexible work schedules, PTO for vacation, and up to 80 hours of paid sick/safe leave. We also feature 11.5 days of fully paid holidays!  &nbsp;</div><div>Paid parental leave – Adding a new child to the family is a big adjustment! We provide the time and income to allow parents to adjust to their new normal in the healthiest way possible.  &nbsp;</div><div><br>Mental health support – Ministry Brands is a stigma free company with the National Alliance on Mental Illness. Associates are supported through an Employee Assistance Program which provides access to in-person or virtual counseling at no cost.  &nbsp;</div><div>Professional development reimbursement – Ministry Brands aims to support your professional development and empower you to drive your career by providing financial assistance to our associates seeking to further their education and career. &nbsp;</div><div><br>Employee Recognition &amp; Rewards - At Ministry Brands, we use Nectar to celebrate achievements and strengthen our culture of recognition. This social platform empowers employees to send meaningful kudos, award points redeemable for rewards, and highlight contributions that exemplify our values. Through Nectar, we foster engagement and appreciation while providing tangible ways to recognize great work.&nbsp;</div><div><br>Ministry Brands is proud to be an Equal Employment Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.&nbsp;</div>

Lifecycle Marketing Manager

<div>The Senior Brand Strategist plays a pivotal leadership role within Grove9, managing key client relationships and accounts, guiding brand strategy and execution, and driving growth opportunities for both clients and the agency. This role requires a blend of strategic thinking, marketing, and business acumen, balancing high-level brand management with day-to-day client engagement, agency strategy, and new business development. The right candidate will bring significant experience in organizational growth to help Grove9 achieve its goals and increase impact for our agency and the clients we serve.</div><div><br><strong>Key Role Responsibilities<br></strong><br></div><div><strong>Account Management &amp; Leadership</strong></div><ul><li>Serve as the senior point of contact for key client accounts, ensuring satisfaction, retention, impact, and account growth. Lead the development and execution of comprehensive brand and marketing strategies, from positioning and messaging to campaign rollout.</li><li>Translate client objectives into actionable plans – balancing creative vision with measurable organizational impact.</li><li>Successfully set and manage budgets, timelines, and resources, ensuring account and agency profitability.</li><li>Contribute to agency leadership planning and strategy to guide and shape Grove9’s marketing and processes to maximize growth and impact.</li></ul><div><br><strong>New Business Development</strong></div><ul><li>Identify and pursue opportunities to expand existing accounts and attract new clients aligned with Grove9’s capabilities, mission, and verticals.</li><li>Partner with leadership to craft compelling proposals, presentations, and pitches that showcase Grove9’s strategic and creative strengths and heart for Kingdom impact.</li><li>Build and maintain a strong network of industry relationships within target audiences to support long-term business growth.</li></ul><div><br><strong>Qualifications</strong></div><ul><li>Exemplify and live out the Grove9 core values, mission, and code.</li><li>5+ years of experience in brand management, marketing strategy, or agency leadership.</li><li>Proven success managing large or complex client accounts with strategic oversight and project management.</li><li>Strong understanding of brand strategy, marketing communications, digital ecosystems, and AI tools.</li><li>Exceptional communication, presentation, and relationship-building skills.</li><li>Demonstrated ability to lead teams, manage multiple priorities, and deliver high-quality work in a fast-paced environment.</li><li>Passion for, or experience with, faith-based child and family-serving organizations, including foster care, adoption, and/or pregnancy resource centers.</li><li>Entrepreneurial mindset with a passion for building brands, growing business opportunities, and creating Kingdom impact.</li></ul><div>&nbsp;</div>

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