<div>The Spanish Publishing team is committed to building a diverse and inclusive team and highly values diverse backgrounds and insights that fuel our innovation.</div><div>&nbsp;</div><div>The Sr. Digital Marketing Manager is a strategic and hands-on leader responsible for driving innovative and results-oriented digital marketing initiatives for our Spanish publishing division. This role plays a pivotal part in amplifying the reach and sales of our market-leading Bibles and books across key digital platforms in the U.S. and Latin America.</div><div>&nbsp;</div><div>In close collaboration with the title marketing team, sales, and external agencies, this seasoned digital marketer will plan and execute data-driven frontlist and backlist campaigns across Amazon, Meta, YouTube, TikTok, and more. They will also lead the development and execution of imprint-level strategies for email marketing, social media, SEO, and web content—aligning all efforts to optimize e-commerce performance on platforms like Amazon US, Amazon Mexico, Buscalibre and other external and internal sales channels.</div><div>&nbsp;</div><div>Additionally, this role will collaborate with the title marketing team on consumer targeting, consumer messaging, SEO and keyword strategy, seasonal marketing campaigns, and social media content.</div><div>&nbsp;</div><div>This position will also be responsible for the ROI analysis and reporting results for digital campaigns and platforms as well as staying on top of new digital marketing and digital sales trends and opportunities</div><div>&nbsp;</div><div>Our ideal candidate is a seasoned bilingual digital marketing leader familiar with the ever-changing digital marketing landscape and an innovator who inspires trust and confidence in internal and external stakeholders.&nbsp; We’re looking for someone that can both lead and execute and capable of handling multiple projects at different stages in the marketing cycle with confidence and passion.</div><div>&nbsp;</div><div>Reporting to the VP of Marketing, this marketing leader will be a key contributor to the U.S., Mexico, and Latin America sales growth of various imprints including Editorial Vida, Grupo Nelson, HarperEnfoque and Editorial Católica.</div><div>&nbsp;</div><div><strong>Our preference is to fill this position in Nashville, TN but we are also open to qualified candidates that are located outside of the Nashville area. Travel is required based on the need of the business.</strong></div><div><strong><br>Responsibilities<br></strong><br></div><ul><li>Collaborate with title marketers, digital sales teams, and external agencies to strategize and optimize digital advertising campaigns for frontlist and backlist titles across platforms including Amazon, Facebook/Instagram, YouTube, and others.</li><li>Enhance online discoverability and drive sales performance across Amazon US, Amazon Mexico, TikTok, and additional digital sales platforms through targeted optimization efforts.</li><li>Develop and execute comprehensive email marketing strategies, including audience growth, segmentation, and campaign deployment in coordination with title marketers.</li><li>Lead the development and implementation of imprint-level social media strategies focused on audience growth, engagement, and campaign performance, in collaboration with title marketers.</li><li>Maintain imprint websites and support title marketers with additional website needs to ensure content is current, engaging, and aligned with marketing objectives.</li><li>Support title marketers with consumer targeting, messaging, SEO and keyword strategy, and the development of social media content to ensure consistency and effectiveness across channels.</li><li>Monitor digital ad campaign performance and make timely adjustments to maximize impact and ROI.</li><li>Provide regular updates on digital campaign performance and platform growth, including monthly reporting to internal stakeholders.</li><li>Manage digital marketing budgets for assigned projects, ensuring alignment with strategic priorities and maximizing resource efficiency.</li><li>Perform other related duties as assigned, contributing to the broader goals of the marketing and sales team.</li></ul><div><strong><br>Qualifications<br></strong><br></div><div><strong>Work Experience/Knowledge:</strong></div><ul><li>Possess 5-6 years of hands-on experience in digital marketing including digital advertising, email marketing, social media management strategy and execution as well as a fundamental understanding of product marketing and e-commerce</li><li>Have experience in using digital marketing management and analytics tools as well as sales data</li><li>Understand the Spanish-speaking Christian market in the U.S. and Latin America</li></ul><div><br><strong>Education:</strong> Bachelor’s degree in marketing, communications, advertising or related field</div><div><strong>&nbsp;</strong></div><div><strong>Industry Knowledge:</strong></div><div><strong>Required: </strong>Knowledgeable in digital marketing &amp; analytics best practices. Understanding of marketing, brand management, and publicity.</div><div><strong>Preferred:</strong> Familiarity with book and Bible publishing and the faith-based market preferred.</div><div>&nbsp;</div><div><strong>Skills:</strong></div><ul><li>Strong analytical and metrics-based decision-making experience</li><li>Strong communication skills – both external communication to potential readers, as well as internal communication to facilitate the planning &amp; execution of marketing strategies with core constituents including authors &amp; agents.</li><li>Teamwork – this role works with integrated marketing plans and works cross-functionally with various team members throughout the organization.</li><li>Technical proficiency with marketing tools and programs</li><li>Proven ability to develop and maintain strong professional relationships with colleagues and vendors</li><li>Experience managing multiple, competing priorities, duties and/or projects</li><li>Strong organizational, time management skills with attention to detail</li><li>Exceptional written and verbal communication skills</li><li>Self-starter, able to work in a fast-paced environment that requires ongoing flexibility</li><li>Ability to recruit and manage external marketing partners</li><li>Demonstrates the ability to stay focused and effective under pressure while juggling multiple high-impact initiatives.</li><li>Must possess the skill to set priorities and problem solve</li><li>Strong computer skills are necessary, especially Microsoft Office</li><li>Fully bilingual – effective verbal and written communication skills in English and Spanish, required</li></ul><div><br>The salary range for this position is $60,000 – $80,000. We recognize that attracting the best talent is key to our strategy and success as a company.&nbsp; As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates.&nbsp; The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process. &nbsp;</div><div>&nbsp;</div><div>In addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce.</div><div>&nbsp;</div><div>HarperCollins Christian Publishing is an Equal Opportunity Employer.</div>

Senior Digital Marketing Manager (Bilingual)

<div><strong>Scope:&nbsp; </strong>We are seeking a Christ-loving, data-driven and results-oriented Digital Marketing Manager to oversee, implement, track and optimize our client-facing digital marketing campaigns across all digital channels. As a key member of the Virtual Care System team, you will play a critical role in orchestrating the smooth delivery of effective and efficient client services and broadening our client outreach efforts.&nbsp; This role will work collaboratively with the marketing team, tech team, and vendors OR internal and external stakeholders to launch campaigns on time and on budget.&nbsp;<br><br></div><div><strong>Reports To:&nbsp; </strong>Executive Director &nbsp;<br><br></div><div><strong>Location: </strong>Remote<br><br></div><div><strong>A Little About Us:</strong> PreBorn! is a national grant-maker exclusively for pregnancy clinics across the U.S. (and a few beyond)!&nbsp; We empower clinics through providing training, consultation, and equipment to help rescue babies from abortion and bring mothers and their families to the saving knowledge of Christ. &nbsp;</div><div><br></div><div>We are a Christ-centered and Christ-directed non-profit that seeks to operate with excellence, efficiency, and innovation. We are a diverse family with people from all different backgrounds united through our love for Christ and our love for life. &nbsp;</div><div><br></div><div><strong>Character Qualities:</strong> &nbsp;</div><ul><li>Strategic, Critical Thinker</li><li>Creative, Innovative Problem Solver</li><li>Collaborative</li><li>Flexible &amp; Adaptable</li><li>Resourceful and Data-Driven</li><li>Forward-thinking</li><li>Tactful&nbsp;</li></ul><div><br><strong>Qualifications and Experience:</strong></div><ul><li>Personal, growing relationship with Jesus Christ.&nbsp;</li><li>Agreement with and adherence to PreBorn!’s Statement of Faith and Code of Christian Conduct.</li><li>Willingness to intercede before God for the ministry of PreBorn!. Fidelity to the biblical, evangelical growing lifestyle, and 100% pro-life.</li><li>Maturity in spiritual warfare and passion for the Gospel of Jesus Christ.</li><li>Bachelor’s degree in marketing or other related fields (preferred).&nbsp;</li><li>Minimum 5 years of experience in digital marketing, preferably in a nonprofit or healthcare industry.</li><li>Proven track record of success in digital marketing</li><li>Ability to manage multiple priorities and deadlines in a fast-paced environment.</li><li>Strong analytical, project management, and managerial skills.</li><li>Excellent communication and interpersonal skills, with an ability to collaborate with other departments.</li><li>Demonstrable experience leading and managing SEO/SEM, keyword research, marketing database, email, social media, and/or display advertising campaigns.</li><li>Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate</li><li>Experience in optimizing landing pages, user funnels, A/B and multivariate experiments, and a solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)</li><li>Working knowledge of ad serving tools (e.g., DART, Atlas) and experience in setting up and optimizing Google Adwords campaigns</li><li>Working knowledge of HTML, CSS, and JavaScript development and constraints</li><li>In-depth knowledge of various social media platforms and a passion for the latest trends and best practices in online marketing and measurement</li></ul><div><br><strong>Responsibilities: &nbsp;</strong></div><ul><li>Plan, execute, and optimize the digital marketing efforts for PreBorn!’s Virtual Care System (VCS) Program.</li><li>Manage a team of vendors who implement all website, SEO, SEM, database marketing, email, social media, and display advertising campaigns.</li><li>Establish and execute new growth strategies through digital marketing, create and monitor the campaign budgets, and build an editorial calendar to deliver targeted content.</li><li>Manage a team of vendors to plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns</li><li>Collaborates with internal teams to brainstorm new and innovative growth strategies/marketing techniques, create landing pages and optimize our user experience.</li><li>Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.</li><li>Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience.</li><li>Identifies critical conversion and drop-off points and optimizes user funnels.</li><li>Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points</li><li>Instrument conversion points and optimize user funnels.</li><li>Identify trends and insights and optimize spend and performance based on the insights.</li><li>Prepare reports and analytics on the overall performance of digital marketing campaigns, including ROIs, KPIs and consumer behaviors/trends.</li></ul><div><br><strong>Other Details:</strong></div><ul><li>Some travel expected as needed</li></ul><div><br></div><div><strong>Benefits:&nbsp;</strong></div><ol><li>Paid time off</li><li>Health benefits</li><li>401K&nbsp;</li></ol>

Digital Marketing Manager

<div><strong>Join Us at Gloo: Connecting the Faith Ecosystem with Advanced Technologies<br></strong><br></div><div>At Gloo, we believe that a connected and thriving faith community can change the world, one life at a time. We recognize the faith ecosystem is broad and diverse. It includes churches, parachurch ministries and thousands of non-faith based organizations committed to advancing the flourishing of people. Our purpose is simple yet profound: to release the passion in every person to be all they were created to be.</div><div><br>We are a mission-driven organization, guided by four core principles:</div><ul><li><strong>Shape Technology for Good:</strong> Whether it’s AI tools, dashboards, or communication tools, we empower leaders with values-aligned solutions that amplify their missional impact.</li><li><strong>Serve Those Who Serve:</strong> From pastors and donors to network leaders and content creators—we’re passionate about providing technology that helps them do more of what they are called to do.&nbsp;</li><li><strong>Release Collective Strength:</strong> We connect the diverse faith ecosystem—churches, parachurch ministries and thousands of non-faith based organizations committed to advancing the flourishing of people—so they can achieve more together than they could alone.</li><li><strong>Enable Trusted Exchange:</strong> Trust is the foundation of a connected faith community. We enable transparency, digital rights management, and simplicity to foster confident collaboration.</li></ul><div><br>We are looking for talented, purpose-driven individuals to join our team as we create innovative technology solutions that inspire and empower people to release the passion in every person, including you, to be all they were created to be. If you’re ready to make an impact with your talents and skills toward this purpose, we’d love to hear from you!<br><br></div><div><strong>The Opportunity:</strong></div><div>As the Digital Marketing Manager, you will be responsible for executing campaigns, implementing conversion tracking, optimizing strategies, and providing insightful analysis and reporting for our clients. You will be expected to problem-solve and troubleshoot technical issues with campaigns, analyze data, make recommendations, and create custom reports for our clients. The ideal candidate is highly organized, detail-oriented, analytical, isn’t afraid to try new things, and is focused on delivering outstanding campaign results for our clients.&nbsp; This is a remote position based at our headquarters in Boulder, Colorado.</div><div><strong><br>The Team:</strong></div><div>Our Partner Advertising Team thrives in a culture of creativity, respect, and collaboration, where diverse perspectives are valued and every voice is heard. By fostering openness and a spirit of teamwork, we’re able to deliver impactful, results-driven solutions that delight our customers and drive success.<br><br></div><div><strong>What You’ll Be Doing:</strong></div><ul><li>Plan, execute, and optimize lead-generation marketing campaigns across social media (Meta) and paid search (Google) for partners, managing all aspects from strategy and setup to data-driven optimization and budget management</li><li>Monitor externally managed campaign performance, analyzing the data, sharing insights, and ensuring they are meeting clearly defined conversion objectives</li><li>Rigorously monitor and measure campaign performance to extract insights and transform them into actionable, measurable changes that will drive optimization and accelerate campaign performance</li><li>Develop and execute SEO strategies, including keyword research, optimization, content strategy recommendations, and performance tracking to drive organic growth.</li><li>Use tools like Google Analytics and PostHog to measure campaign performance all the way through conversion, keeping a close eye on conversion rate and key metrics to ensure success of lead gen campaigns</li><li>Oversee analytics setup process prior to campaign launch including tag implementation and conversion tracking</li><li>Create professional and polished custom weekly reports for clients to highlight campaign performance towards their stated objectives.</li></ul><div><strong><br>What We're Looking For:</strong></div><ul><li>Experience developing presentation decks to present marketing strategy and campaign performance with internal and external stakeholders</li><li>Experience working with Hubspot to manage forms and workflows for lead generation campaigns</li><li>Google Analytics expert who proactively analyzes data, uncovering insights to measure campaign success and provide strategic recommendations for continuous improvement</li><li>3-4 years experience managing Meta and Google Paid Search campaigns with proven success</li><li>Proven expertise in SEO strategy and execution, including technical SEO, on-page and off-page optimization, keyword research, content strategy, and performance tracking to drive organic growth.</li><li>A&nbsp; detail-oriented, self-motivating individual who thrives digging into the weeds, always striving to improve</li><li>A go-getter who proactively thinks 3 steps ahead, anticipates what needs to be done, and takes action to stay ahead of the game</li><li>Clear, confident, and professional communication skills – you can deliver meaning and intent in writing, on the phone, and in visual presentations</li></ul><div><strong><br>Compensation</strong>: $95,000-$125,000</div><div><strong><br>Our Team Members Enjoy:</strong></div><ul><li>Compensation and bonus commensurate with experience</li><li>Plenty of time off to keep you balanced</li><li>Medical benefits with multiple plan offerings, HSA contribution, and Dental and Vision plans</li><li>A dynamic, talented team, dedicated to changing the world and building an incredible business</li><li>Onsite and virtual social events to keep us connected in our hybrid work environment</li><li>Beautiful office space in downtown Boulder on Pearl Street, steps from coffee shops and blocks from hiking trails</li></ul>

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